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Thursday, February 18, 2010

School Districts Use Bus Ads To Raise Money

School districts are just as desperate as everyone else lately to plug budget holes. And in their desperation, some are turning to an untapped resource to raise money; selling advertising on the sides of school buses.

Advertisements have popped up on buses in Arizona and Massachusetts and are set to appear in Michigan and Colorado soon. Here's a USA Today article on this new money maker.

What's your opinion on this? Does it give the impression that our children are 'for sale' or bombard them with even more advertising than they already deal with on a daily basis, or is it okay as long as the ads don't promote alcohol, cigarettes, prescription drugs or anything in the least bit sexual?

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Kootenai Metropolitan Planning Organization (KMPO) is the Metropolitan Planning Organization for Kootenai County, Idaho. Federal law requires urbanized areas with populations exceeding 50,000 people to have an MPO. KMPO was formed in 2003, to provide coordinated transportation planning within Kootenai county for the public, cities, small towns, the county, the state, transit providers, and the Coeur d'Alene tribe.

KMPO's Board of Directors oversees KMPO for Kootenai County, ID. KMPO's Executive Director and Staff are responsible for day-to-day operational and administrative needs.