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Tuesday, March 1, 2011

School Bus Advertising Bill Passes State Senate

The Spokesman-Review's 'Eye on Boise' blog reports that the Idaho State Senate has passed a measure that would allow school buses to sport corporate logos and ads.

The bill would give school districts the option of selling ad space on the sides of buses. Assistant Majority Leader Chuck Winder of Boise, who proposed the bill, says it's another step to help schools deal with their budget crisis. The measure gives the State Board of Education authority to determine what ads are acceptable, and bans political campaign ads.

Opponents argue school bus ads are distasteful and taint the image of an American icon. About half a dozen states already allow school bus advertising. What are your thoughts? Is it okay to advertise on school buses if it helps bring in money to pay for education?

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